Cookie Policy
This cookie policy informs you about the use of cookies and similar technologies on the Blackwood Projektbau GmbH website. It supplements our privacy policy and describes which types of cookies are used, for what purposes, how long they are stored, and how you can manage your consent. This policy takes into account the requirements of the EU General Data Protection Regulation (GDPR) and the Telecommunications-Digital Services Data Protection Act (TDDDG). When you first visit our website, a cookie banner (consent tool) appears, through which you can make your selection and accept or reject certain cookies. You can revoke your consent at any time with effect for the future. A 'Reject all' button is just as visible and equally available as 'Accept all' at all times.
1. What are cookies and similar technologies?
Cookies are small text files that are stored on your device (computer, tablet, smartphone) when you visit our website. They allow the browser to be recognized and serve various purposes, such as technical functionality, usage analysis, or marketing. Similar technologies include, for example, local storage, session storage, or pixel tags.
2. Types of cookies and legal bases
The storage of information on your device or access to information already stored on your device generally only occurs with your consent, in accordance with Section 25(1) TDDDG. Exceptions are made for technically necessary cookies that are essential for the operation of the website (Section 25(2) TDDDG).
- Technically necessary cookies: These are required for the website to perform basic functions (e.g., saving your consent settings, shopping cart functionality). They cannot be deactivated. Legal basis: Art. 6(1)(f) GDPR (legitimate interest in the secure and functional operation of the website) in conjunction with Section 25(2) TDDDG.
- Preference cookies: Store your settings and preferences (e.g., language, region) to provide you with a personalized experience. Legal basis: Your consent (Art. 6(1)(a) GDPR in conjunction with Section 25(1) TDDDG).
- Statistics/analysis cookies: Help us better understand how the website is used (e.g., which pages are visited most frequently, duration of stay). This allows us to continuously optimize the website. Examples include Google Analytics with IP anonymization enabled. Legal basis: Your consent (Art. 6(1)(a) GDPR in conjunction with Section 25(1) TDDDG).
- Marketing/tracking cookies: Used to display personalized content or advertising tailored to your interests. This also includes cookies for retargeting campaigns or the integration of social media plugins. Legal basis: Your consent (Art. 6(1)(a) GDPR in conjunction with Section 25(1) TDDDG).
3. Cookies and technologies used
Technically necessary
bw_session
- Provider: Blackwood Projektbau GmbH
- Purpose: Session identification, technically necessary
- Storage duration: Session
- Type: HTTP cookie
_gid
- Provider: Google Analytics
- Purpose: Distinguishing users, statistics with IP anonymization
- Storage duration: 24 hours
- Type: HTTP cookie
_gat
- Provider: Google Analytics
- Purpose: Throttling request rate
- Storage duration: 1 minute
- Type: HTTP cookie
Google Consent
CONSENT
- Provider: Google
- Purpose: Stores consent status and, if applicable, marketing information, Google Consent Mode v2
- Storage duration: 2 years
- Type: HTTP cookie
Note on Google Consent Mode v2: We use Google Consent Mode v2 to transmit user consent status to Google services. This ensures that Google tags only collect data if the appropriate consent has been given. This applies to ad_personalization and statistical purposes.
4. Managing and Revoking Consent
You can change your cookie settings at any time via our cookie banner (consent tool). In addition, you can delete or block cookies in your browser settings. Please note that technically necessary cookies cannot be disabled, as this would impair the functionality of the website. Your provided consents are logged and can be revoked at any time (Art. 7 GDPR).
5. Changes to this Cookie Policy
We reserve the right to update this cookie policy in response to changes in legal requirements, our processes, or technical adjustments. The current version is available on our website at all times.